How Ensighten makes your Analytics implementation more robust?


Ever since the advent of tag management systems, implementing digital marketing and analytics tools has become simple and quick for the marketing teams because of the features that comes bundled along with these systems. Since tag management systems host the JavaScript code on their specialized cloud delivery networks, this made a huge impact on delivery, deployment and the speed of digital channels. More importantly enterprises started seeing a huge ROI on tag management systems and started … Read More »

Google Tag Manager Video Tutorials


I have been writing posts related to some kind of implementation using Google tag manager from quite a while. Even though there is lot of good material out there to learn GTM, I thought I should make a series of videos explaining each and everything of GTM so that many people can get benefited. So if you are someone who wants to use Google tag manager on your website to manage marketing and analytics tags, this video tutorial series is for you. In this series I will try to explain all the basic … Read More »

How to connect to an Amazon RDS Instance using Google Apps Script?

google apps script jdbc amazon rds instance

In the previous post we have seen how to use Google Apps Script to capture Twitter Leads into Google Spreadsheets. Google Script has awesome features inbuilt that we can forget so many conventional ways through which we used to built web apps. With the advent of mobile applications and the opportunity Google Scripts provide in running powerful JavaScript code on Cloud without charging anything from the user has so much of potential if we can connect both of them. In this post let us see how we … Read More »